Social Media Manager with Expertise in Influencer Marketing & Affiliate Marketing
Job Overview: We are seeking a highly skilled and results-driven Social Media Manager with a strong background in managing social media accounts, including Instagram, Facebook, Twitter, YouTube, LinkedIn, and Wikipedia. The ideal candidate will have experience in utilizing these platforms to generate revenue and drive engagement, with a strong focus on influencer marketing and affiliate marketing. This is a full-time position that offers an exciting opportunity to be part of a dynamic team in the research services industry.
Responsibilities: As a Social Media Manager, your primary responsibilities will include the following:
Managing Social Media Accounts:
Oversee and manage social media profiles across Instagram, Facebook, Twitter, YouTube, LinkedIn, and Wikipedia.
Develop and implement effective social media strategies to enhance brand visibility, engagement, and revenue generation.
Monitor trends, track analytics, and provide insights on content performance to optimize strategies across all platforms.
Ensure all posts are aligned with the company’s voice, mission, and values to maintain consistency across social channels.
Respond to customer inquiries and comments across all platforms to foster engagement and improve customer satisfaction.
Content Creation and Curation:
Collaborate with the content team to create high-quality, engaging, and relevant content tailored to each social media platform.
Develop innovative content strategies that resonate with the target audience and drive engagement.
Schedule and publish content on social media platforms according to the content calendar and campaigns.
Implement multimedia strategies, including videos, images, and infographics, to maximize audience engagement.
Revenue Generation:
Use Instagram and YouTube to generate revenue by creating and executing effective monetization strategies such as affiliate marketing and influencer partnerships.
Work with influencers to drive brand awareness and sales conversions, ensuring mutually beneficial collaborations.
Implement affiliate marketing strategies to increase product sales and drive revenue growth through social media channels.
Collaborate with the marketing team to integrate social media campaigns with the overall business goals and objectives.
Influencer Marketing:
Identify and approach suitable influencers to collaborate with for marketing campaigns that align with the company’s brand values and objectives.
Build and nurture long-term relationships with influencers and affiliates, ensuring the successful execution of campaigns.
Negotiate contracts and manage all aspects of influencer partnerships, including deliverables, timelines, and payment.
Track the performance of influencer campaigns and ensure they meet KPIs, ROI goals, and engagement expectations.
Affiliate Marketing:
Implement affiliate marketing strategies on Instagram, YouTube, and other social platforms to maximize the company’s reach and revenue.
Create and maintain affiliate partnerships, ensuring affiliates are motivated and well-supported to drive sales.
Monitor affiliate performance and adjust strategies accordingly to ensure optimal results.
Analyze and report on affiliate campaign effectiveness, making recommendations for improvements.
Reporting and Analytics:
Monitor and analyze social media metrics, engagement rates, and ROI to assess the success of campaigns.
Prepare monthly reports on the performance of social media accounts, influencer collaborations, and affiliate marketing efforts.
Provide actionable insights to the management team for improvements and optimization of social media strategies.
Use tools like Google Analytics, Facebook Insights, and Instagram Analytics to track growth and engagement metrics.
Social Media Strategy Development:
Conduct in-depth market research to identify trends, audience preferences, and emerging social media platforms.
Develop social media strategies that support overall business and marketing goals while aligning with audience interests.
Ensure that social media strategies are innovative and up-to-date with the latest trends, algorithms, and platform features.
Collaborate with the sales and marketing teams to integrate social media strategies with product launches, promotions, and campaigns.
Qualifications: To be considered for this role, the candidate must meet the following requirements:
Experience:
At least 2 years of experience in social media management, particularly in managing platforms like Instagram, Facebook, Twitter, YouTube, LinkedIn, and Wikipedia.
A proven track record of generating revenue through social media platforms, particularly using influencer marketing and affiliate marketing strategies.
Experience in influencer marketing, affiliate marketing, and developing content strategies to drive engagement and sales.
Strong understanding of social media analytics and the ability to leverage data to drive performance improvements.
Skills:
Expertise in social media platforms, with a deep understanding of how to leverage each platform’s strengths for business growth.
Ability to create and curate compelling content tailored to different social platforms.
Strong negotiation and communication skills, especially when dealing with influencers, affiliates, and cross-functional teams.
Familiarity with social media management tools such as Hootsuite, Buffer, or Sprout Social.
Knowledge of influencer marketing platforms and affiliate marketing networks.
Strong analytical skills with the ability to interpret social media metrics and performance data.
Creativity and innovation in developing social media campaigns that resonate with audiences.
Availability:
Full-time availability to commit to the position and ensure consistent management of social media accounts.
Personality and Characteristics:
Strong attention to detail and the ability to work independently while managing multiple projects.
Passion for social media, marketing trends, and digital marketing innovations.
A proactive, results-driven approach with a focus on delivering measurable outcomes.
Ability to adapt to changes quickly and work under tight deadlines in a fast-paced environment.
Position Details:
Seniority Level: Mid-Senior level
Employment Type: Full-time
Job Function: Marketing and Sales
Industries: Research Services
Vacancy: 3 Positions Available
Gender: Open to All Candidates
Why Join Us?
This is an exciting opportunity to be part of a fast-growing company where your efforts will have a direct impact on business growth and success.
You will be working with a passionate and dynamic team, with opportunities for career advancement and skill development.
Competitive salary and benefits package.
The chance to build innovative social media strategies and work on influencer marketing and affiliate programs that drive significant revenue.
Conclusion: If you have a passion for social media, a proven ability to generate revenue through influencer and affiliate marketing, and you thrive in a dynamic environment, we would love to hear from you. With at least 2 years of experience managing social media accounts, particularly Instagram, Facebook, Twitter, YouTube, LinkedIn, and Wikipedia, you will be a key player in enhancing our online presence and driving the company’s growth. Apply now and join our team to take your social media career to the next level!